EXPERIENCE:

YAHOO!, INC.:

Creative Director, Global Brand Creative [October 2007-this very minute]·
Responsible for the creative vision of the Global Brand Creative Group. Manage up to 7 writers and art directors--and a large stable of freelancers--to build integrated, strategically spot-on, creatively kickass, award-winning campaigns that are seen by 500+ million people worldwide, both on and off-network, print and online. Internal clients include HR, Trade (B2B focused on advertising industry), Consumer, Brand, Influencer Marketing, HotJobs, Yahoo! for Good and more.

Sr. Writer, Global Brand Creative [September 2006-October 2007]·
Concept, strategize, and write print, interactive and event campaigns that amplify the Yahoo! brand both on and off-network. Internal clients included HR, Trade (B2B focused on advertising industry), Consumer, Brand, Influencer Marketing, HotJobs, Yahoo! for Good and more.

INDEPENDENT:
Writer, Creative Director [September 2001-June 2006]·
Concept, strategize, and write print, interactive and direct marketing materials. Clients include Wal-Mart, Yahoo!, SFMOMA, LeapFrog, salesforce.com, American Institute of Graphic Artists, Frankel (Visa), Real Branding (Red Lobster, Captain Morgan, Smirnoff Ice, Tequila Don Julio, Lipton, HBO and New Line Cinema), Danford.Madison.Sproul (Aspect Communications and TIBCO), Kirshenbaum (Cisco), The Engine Room (Emmperative, Holt, Reinhart & Winston, Tom Sewell Photography), and ECI (Financial Engines, PeopleSoft).

CLEAR INK:
Senior Writer [February 2001-September 2001]·
Concepted, strategized, and wrote print, interactive, direct marketing and advertising. Clients included Jelly Belly, Aspect, the San Francisco Opera, BriteSmile, Salesforce.com and Aspect.

FUSIONDM:
Associate Creative Director [January 1998-February 2001]·
Concepted, strategized, wrote and managed integrated print and interactive marketing campaigns, with a focus on direct response. Managed creative teams. Clients included 3Com, Netscape, Sun, Broderbund, Riffage, Autodesk, ICS/Advent, Hewlett-Packard and VeriSign.

MILLER/HUBER:
Copywriter [January 1997-January 1998]·
Wrote copy and concepted direct mail communications,in both interactive and print media. Main clients included Oracle, Cisco Systems, National Semiconductor and Levi’s.

INDEPENDENT:
Copywriter, journalist, Editor and Project Manager [May 1995-January 1997]·
Wrote and managed all forms of marketing collateral, in both interactive and print forms. Wrote a monthly music technology column, reviews, and various feature articles. Clients included CKS/Partners, McCann-Erikson, DMNA Inc., C|Net, Philips Electronics, New Media Magazine, Personified, and SGI.

ADDICTED TO NOISE:
Contributing Editor [October 1995-January 1998]·
Wrote and edited monthly Data Stream column,various concert reviews and features including “Stereolab’s Control Groop” and “The Making of the Tibetan Freedom Concert.”

SILICON GRAPHICS, INC.:
Marketing Associate [July 1993-May 1995]·
Conceived and authored website for the Visual Magic Division. Wrote and edited brochures, success stories and other marketing collateral.

EDUCATION:
Carnegie Mellon University, B.A. in Creative Writing, June 1990

RECENT AWARDS:
2007: Bay Area Addys (1 Gold, 7 Bronze)...and counting...

2006: Bay Area Addys (1 Gold, 4 Silver), Webby (People's Choice Winner), Creative Excellence Award (2nd Place), Internet Advertising Awards (Best Online Media Ad), Ad Age (SAM: Measurement of Advertising Effectiveness)